You know it and I know it. Just because you have a great idea and work hard, doesn't mean your stuff is going to sell like hot cakes.
Packaging is Everything!
The Right Words Can Sell Your Book or Product in 15 Seconds or Less
Over and over, we've seen professionals finish a book, an ebook, or launch a teleseminar program, and then sit and wait...and wait. The orders don't come flooding in.
For a few people, however, their product flies off the virtual shelves! Do you know what the
secret force is behind the sales successes?
The real difference is what Malcolm Gladwell described in his book Blink.
People make up their minds in 15 seconds or less!
You've got to have great packaging for whatever you're selling. And by packaging, we don't
just mean a great title and a graphic image, 'though that's a start.
Join The Blog Squad and Susan Kendrick and Graham Van Dixhorn of Write To Your Market for a teleseminar to learn how to create an at-a-glance, buy-me-now, brand-building cover for your book, ebook, or any digital product or service.
Wednesday, November 14
5:00 p.m. Eastern Time
$39 includes a free CD of the program plus complimentary shipping!
In this information-packed 70-minute teleseminar, you'll learn:
- 5 quick tips and questions to ask BEFORE you start to market your product.
- 7 to 10 Title Strategies designed to work for any book, ebook, or information product. You'll be able to use these immediately to start coming up with good title ideas!
- Subtitles - the unsung hero of any front cover: why you must use them, what they do for you, and what to include
- Other front cover sales components that will boost sales and your product's credibility - endorsements, professional credentials, logos, etc.
- Back Cover Basics - The 10 Step Checklist: Use this condensed marketing real estate to create the USP for your product. The marketing copy you develop - the killer headline, positioning copy, etc., can be used throughout your marketing campaign as content for your website, blog, and anywhere you need short copy to sell your product.
For more information, please click to this page.
If you haven't finished your product yet, this is the best time to formulate your positioning
and packaging. In fact, doing this now can ensure advance sales and media attention.
On November 14 learn how to create an at-a-glance, buy-me-now, brand-building cover for
your book, ebook, or any digital product or service.
Get the details and register to reserve your place. Don't worry, if you cannot attend the live event, you'll get the complimentary CD so you won't miss anything.
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