Subscribe to Get Show Updates

  • Add to Technorati Favorites
  • Enter your email address to get show updates.


    Powered by FeedBlitz

The Blog Squad

  • Blogging experts Patsi Krakoff and Denise Wakeman are The Blog Squadâ„¢.  Patsi and Denise help professionals set up and optimize great business blogs.  They also operate a "blog crisis prevention program" - dedicated to extreme blog makeovers for boring blogs.

    Hundreds of professionals have saved time, energy and aggravation using The Blog Squad's services, blogging books and programs to set up their blogs and learn best blogging practices.

    These two gals offer pragmatic, no-nonsense, how-to guidance and are committed to helping you Attract, Sell and Profit by integrating blogs with other online marketing tools such as newsletters and ecommerce systems.

« September 2007 | Main | November 2007 »

2 posts from October 2007

October 16, 2007

Learn How to Protect Your Intellectual Property Rights!

In September Patsi and I interviewed attorney Jay Hollander about how to protect one's creative assets when doing business online. During the course of the interview we realized there was a whole lot more we need to know about this important subject for entrepreneurs and bloggers. So we did something about it...

On October 30, we are presenting a teleseminar with intellectual property rights attorney Jay Hollander. Every business professional who wants to do business online should know the basic facts about intellectual property on the Internet in order to protect their brands and creative works against legal liability.

While dispelling many common myths regarding intellectual property, Hollander will help professionals understand how to handle these five key issues critical to online businesses:

1.    How should one select and protect a trademark?

2.    How does one identify copyrightable creative works and use copyright law to protect their work?

3.    How do you identify and protect company trade secrets?

4.    How do you secure legal ownership and property rights to websites created for you by others?

5.    How do you reduce the threat of being sued for intellectual property infringement by you or those who contribute to your blog, website or information products?

To get more information, and to register, click here. Even if you cannot attend, when you register you will get a CD of the audio program and we pay for the shipping!

October 03, 2007

Blogging and Beyond is on Hiatus

If you missed the show last week, we announced that Blogging and Beyond is going off the air for a few months.  We have a lot of projects in the works that we need to focus on more.

We love doing the interviews, meeting great experts and sharing the info with you. We intend to be back, just don't know when at this point.  Stay tuned.

In the meantime, be sure to read our other blogs for tons of info on blogging, Internet marketing, and how to write great content for the web.

And if you haven't read our free white paper on the Great Internet Challenge, you can get it here.