Blogging and Beyond

Poll: What's Your Internet Marketing Challenge?

We have a new poll posted on Biz Tips Blog. We want to know the biggest challenge you face with marketing your business online.

Please take a minute to vote.

Mobile Message Marketing Demystified

Mobile Messaging:  How  to get your message to millions
(33:56 min)

Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman
With Guest Expert: Russell Morgan, Founder, ITSPA

I have to confess that I do not text message. I don't have kids and I get really annoyed when I receive a random text message and then I have to pay to receive it. However, millions of people do text message all the time and if you cater to that market -- young consumers -- you need to pay attention to this marketing opportunity.

Our guest, Russell Morgan, clarified some of the ins and outs of mobile message marketing, gave us examples of how it's being used, and why companies need to pay attention to this emerging trend. At this point it's pretty expensive, but you know, when it becomes ubiquitous, the costs will come down.

Check out Russell Morgan's sites at GroupieTunes, ITSPA and AppliedSB.

If you have questions or comments about this show, please use the comment link below.

Mobile Messaging: How to get your message to millions

September 27, 2007, 3:00 p.m. PT (6 p.m. ET)

Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman With Guest Expert: Russell Morgan, Founder, ITSPA 

Mobile Messaging:  How  to get your message to millions

With the increased use of mobile devices such as the iPhone, how can you get your message out to a larger audience that consists of mobile, young and smart professionals? Mobile marketing is the wave of the future to reach millions anywhere, anytime. The Blog Squad™ interviews Russell Morgan, founder of the Information Technology Solution Providers Alliance.

Use this link to listen live on the air at 6:00 p.m. ET on September 27.

Save Big with Open Source Software

Open Source Software: Is It Right for Your Business?
(33:21 min)

Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman
With Guest Expert: James Gaskin, Technology is Broken and Gaskin.com

Our conversation with James Gaskin was enlightening. He took us through the basics of open source software with examples like the Firefox browser and Thunderbird email client from Mozilla. For the most part, open source software is free for the consumer which can mean big savings. 

One of the biggest software expenses is usually Microsoft Office at several hundred dollars. However, the open souce version, Open Office, is considered to be equal if not better and it's FREE. To get a powerful suite of design, productivity, Internet, and networking tools, go to theopencd.org.

If you have questions or comments about this show, please use the comment link below.

Open Source Software: Is It Right for Your Business?

Open Source Software: Is It Right for Your Business?
September 20, 2007, 3:00 p.m. PT (6 p.m. ET)

Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman
With Guest Expert: James Gaskin, Technology is Broken

Business in the 21st Century requires use and some knowledge of technology. But how do you know what's right for YOUR business and how can you avoid spending unnecessary money on the wrong software? James Gaskin will reveal the secrets of open source software and how you can get the right software for your business at little or no cost.

Use this link to listen live on the air at 6:00 p.m. ET on September 20.

Do you have a personal Board of Directors?

Mastermind Groups: How to Accelerate Your Business Growth
(31:23 min)

Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman
With Guest Expert: Karyn Greenstreet, The Success Alliance

During our interview with Karyn Greenstreet, we learned a heck of a lot, not only about why being part of a mastermind group can be beneficial for the growth of your business, but also how to start a group. Karyn shared how to find like-minded participants, how to choose people for your group, how to make decisions and how to "fire" difficult members.  Get Karyn's free article on how to start your own mastermind group.

If you have questions or comments about this show, please use the comment link below.

Mastermind Groups: How to Accelerate Your Business Growth

Mastermind Groups: How to Accelerate Your Business Growth

Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman
With Guest Expert: Karyn Greenstreet, The Success Alliance

September 13, 2007, 3:00 p.m. PT (6 p.m. ET)

The concept of the "mastermind alliance" was introduced by Napoleon Hill in his timeless classic, "Think And Grow Rich." He wrote, "No two minds ever come together without thereby creating a third, invisible intangible force, which may be likened to a third mind." Learn how mastermind groups can acclerate your business growth by providing focus, accountability, support and feedback. Karyn Greenstreet has been running successful mastermind groups since 1994 and will give us the ins and outs of what makes a group productive and successful for its members.

Use this link to listen live on the air at 6:00 p.m. ET on September 13.

Is Your Business Protected?

Know the Law: How to Protect Your Business' Intellectual Assets
(35:09 min)

Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman
With Guest Expert: Jay Hollander, Esq., intellectual property law attorney, www.ExpertPreneurlawblog.com and Hollander and Company.

This was a conversation that could have gone on for hours.  Jay Hollander crammed in so much information about trademark, copyright and why and how entrepreneurs who create information products need to protect their work.

Hollander explained what types of things can be copyrighted and what cannot, plus what rights copyright holders have and how to protect your copyright.  This is important information for anyone doing business, especially online.

If you have questions or comments about this show, please use the comment link below.

Know the Law: How to Protect Your Business' Creative Assets

Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman
With Guest Expert: Jay Hollander, intellectual property law attorney, www.ExpertPreneurlawblog.com 

Know the Law: How to Protect Your Business' Creative Assets
September 6, 2007, 3:00 p.m. PT (6 p.m. ET)

What are the legal issues relevant to entrepreneurs who sell information products and services? Jay Hollander, Esq. shares his legal expertise and shows how you can use intellectual property law to help build brand value in your business, protect your business' creative assets, and avoid being sued for infringing on the intellectual property of others.

Use this link to listen live on the air at 6:00 p.m. ET on September 6.